Market Research and Analysis. Mastering Market Research: Advanced Methods, Design, and Data Analysis Mercury Learning and Information, Marcus Goncalves
(ebook)
(audiobook)
(audiobook)
- Autorzy:
- Mercury Learning and Information, Marcus Goncalves
- Wydawnictwo:
- Mercury_Learning
- Ocena:
- Stron:
- 353
- Dostępne formaty:
-
PDFePub
Opis
książki
:
Market Research and Analysis. Mastering Market Research: Advanced Methods, Design, and Data Analysis
This book offers an in-depth exploration of market research and analysis, guiding readers through the entire process from defining research objectives to communicating results. Begin by understanding the purpose and ethics of market research, laying a strong groundwork for your studies. Progress to defining precise research objectives and exploring secondary research methods to gather existing information.
Next, engage with primary research methods, focusing on both quantitative and qualitative approaches. Learn how to develop and distribute surveys, choose the right sampling techniques, and utilize tools for data mining and web scraping. Gain insights into focus groups and observation studies, understanding how these qualitative methods can provide depth to your research.
Finally, master the art of data analysis and result communication. Explore descriptive statistics, hypothesis testing, and inferential statistics to make sense of your data. Learn to effectively present your findings to stakeholders, ensuring your research translates into actionable insights. By the end of the course, you will be well-equipped to conduct thorough market research and communicate your results effectively.
Next, engage with primary research methods, focusing on both quantitative and qualitative approaches. Learn how to develop and distribute surveys, choose the right sampling techniques, and utilize tools for data mining and web scraping. Gain insights into focus groups and observation studies, understanding how these qualitative methods can provide depth to your research.
Finally, master the art of data analysis and result communication. Explore descriptive statistics, hypothesis testing, and inferential statistics to make sense of your data. Learn to effectively present your findings to stakeholders, ensuring your research translates into actionable insights. By the end of the course, you will be well-equipped to conduct thorough market research and communicate your results effectively.
Mercury Learning and Information, Marcus Goncalves - pozostałe książki
-
This comprehensive guide to Autodesk Revit 2025 covers everything from fundamentals to advanced techniques. With clear explanations and practical exercises, it helps users master Revit for efficient architectural design and project management.-
- PDF + ePub pkt
(242,10 zł najniższa cena z 30 dni)
242.10 zł
269.00 zł (-10%) -
-
This book covers advanced CSS3 and SVG techniques to create interactive, dynamic web content. It focuses on data visualization, animation, and best practices for integrating CSS3 and SVG into modern web development.-
- PDF + ePub pkt
(161,10 zł najniższa cena z 30 dni)
161.10 zł
179.00 zł (-10%) -
-
This book offers an introduction to large language models and generative AI, covering essential concepts, popular models like GPT-4 and BERT, and practical applications. It is perfect for those seeking a deep dive into AI technology and its impact.-
- PDF + ePub pkt
(170,10 zł najniższa cena z 30 dni)
170.10 zł
189.00 zł (-10%) -
-
This book is a comprehensive guide to using AI in marketing, from fundamentals to advanced applications. It covers how AI enhances traditional marketing, personalizes experiences, and optimizes campaigns for marketers at all levels.-
- PDF + ePub pkt
(143,10 zł najniższa cena z 30 dni)
143.10 zł
159.00 zł (-10%) -
-
This is a detailed exploration of PTSD, covering its history, common myths, assessment methods, and recovery strategies. It's ideal for those seeking a comprehensive understanding of the condition.-
- PDF + ePub pkt
(170,10 zł najniższa cena z 30 dni)
170.10 zł
189.00 zł (-10%) -
-
This book is a comprehensive guide to mastering full-stack iOS development using Swift and Vapor. It covers everything from setting up the environment, routing, and creating user interfaces to deploying full-stack applications.-
- PDF + ePub pkt
(170,10 zł najniższa cena z 30 dni)
170.10 zł
189.00 zł (-10%) -
-
This guide covers every aspect of multi-cloud administration, from cloud adoption frameworks to managing storage, compute, & networking resources. It emphasizes security, compliance, & interoperability across AWS, Azure, GCP, & Alibaba Cloud.-
- PDF + ePub pkt
(170,10 zł najniższa cena z 30 dni)
170.10 zł
189.00 zł (-10%) -
-
This book is a comprehensive guide to developing web applications using ASP.NET Core Blazor. It covers both basic and advanced topics, including Blazor components, file uploading, authentication, and deployment with Docker and Kubernetes.-
- PDF + ePub pkt
(170,10 zł najniższa cena z 30 dni)
170.10 zł
189.00 zł (-10%) -
-
A comprehensive guide on the ethical, social, and global challenges posed by AI, this book provides real-world examples and actionable strategies for responsible AI development and human-AI collaboration.-
- PDF + ePub pkt
(170,10 zł najniższa cena z 30 dni)
170.10 zł
189.00 zł (-10%) -
-
This pocket primer provides a concise and practical guide to mastering grep, sed, and awk. Through hands-on examples and clear explanations, readers will learn to effectively use these powerful command line utilities for various text processing tasks.-
- PDF + ePub pkt
(170,10 zł najniższa cena z 30 dni)
170.10 zł
189.00 zł (-10%) -
Szczegóły książki
- Tytuł oryginału:
- Market Research and Analysis. Mastering Market Research: Advanced Methods, Design, and Data Analysis
- ISBN Ebooka:
- 978-18-366-4256-5, 9781836642565
- Data wydania ebooka :
-
2024-08-14
Data wydania ebooka często jest dniem wprowadzenia tytułu do sprzedaży i może nie być równoznaczna
z datą wydania książki papierowej. Dodatkowe informacje możesz znaleźć w darmowym fragmencie.
Jeśli masz wątpliwości skontaktuj się z nami sklep@helion.pl.
- Język publikacji:
- 1
- Rozmiar pliku Pdf:
- 16.1MB
- Rozmiar pliku ePub:
- 25.7MB
Mercury_Learning - inne książki
-
This book offers a comprehensive introduction to XML, covering its syntax, components, and practical applications in web development and data structuring. Learn how to implement XML effectively through detailed examples and clear explanations.-
- PDF + ePub pkt
(188,10 zł najniższa cena z 30 dni)
188.10 zł
209.00 zł (-10%) -
-
Explore the key technological advancements driving the 4th Industrial Revolution and their implications for business and society.-
- PDF + ePub pkt
(170,10 zł najniższa cena z 30 dni)
170.10 zł
189.00 zł (-10%) -
-
This guide provides a thorough introduction to tensor analysis for engineers, focusing on transformations, coordinate systems, and practical applications. It is ideal for students and professionals seeking to understand and apply tensor mathematics in engineering.-
- PDF + ePub pkt
(242,10 zł najniższa cena z 30 dni)
242.10 zł
269.00 zł (-10%) -
-
This book provides a concise introduction to TensorFlow 2, focusing on its most useful APIs and practical applications, making it an essential reference for developers.-
- PDF + ePub pkt
(116,10 zł najniższa cena z 30 dni)
116.10 zł
129.00 zł (-10%) -
-
This book provides a comprehensive guide to text analytics for business decisions using a case study approach. It covers framing analytical questions, utilizing text analytics tools, preparing and analyzing text data, and visualizing results.-
- PDF + ePub pkt
(161,10 zł najniższa cena z 30 dni)
161.10 zł
179.00 zł (-10%) -
-
An insightful exploration of AI's challenges in achieving true consciousness and ecological intelligence, blending philosophical insights with scientific research.-
- PDF + ePub pkt
(161,10 zł najniższa cena z 30 dni)
161.10 zł
179.00 zł (-10%) -
-
This book explores the creation of artificial intelligence, tracing its historical roots, examining technological challenges, and considering future possibilities. It blends technical detail with philosophical inquiry, providing a comprehensive understanding of AI and consciousness.-
- PDF + ePub pkt
(143,10 zł najniższa cena z 30 dni)
143.10 zł
159.00 zł (-10%) -
-
A detailed exploration of Transformer, BERT, and GPT models, including practical applications and advanced topics like ChatGPT and prompt engineering.-
- PDF + ePub pkt
(170,10 zł najniższa cena z 30 dni)
170.10 zł
189.00 zł (-10%) -
-
This book provides a thorough overview of UAV technology, covering history, components, autonomous systems, communication, data processing, regulations, and applications. It is ideal for anyone looking to deepen their understanding of UAVs and their impact.-
- PDF + ePub pkt
(161,10 zł najniższa cena z 30 dni)
161.10 zł
179.00 zł (-10%) -
-
This book covers data visualization techniques in Python using libraries like NumPy, Matplotlib, and Seaborn, alongside Google Gemini for AI-driven insights. Ideal for data scientists and Python enthusiasts.-
- PDF + ePub pkt
(161,10 zł najniższa cena z 30 dni)
161.10 zł
179.00 zł (-10%) -
Dzięki opcji "Druk na żądanie" do sprzedaży wracają tytuły Grupy Helion, które cieszyły sie dużym zainteresowaniem, a których nakład został wyprzedany.
Dla naszych Czytelników wydrukowaliśmy dodatkową pulę egzemplarzy w technice druku cyfrowego.
Co powinieneś wiedzieć o usłudze "Druk na żądanie":
- usługa obejmuje tylko widoczną poniżej listę tytułów, którą na bieżąco aktualizujemy;
- cena książki może być wyższa od początkowej ceny detalicznej, co jest spowodowane kosztami druku cyfrowego (wyższymi niż koszty tradycyjnego druku offsetowego). Obowiązująca cena jest zawsze podawana na stronie WWW książki;
- zawartość książki wraz z dodatkami (płyta CD, DVD) odpowiada jej pierwotnemu wydaniu i jest w pełni komplementarna;
- usługa nie obejmuje książek w kolorze.
Masz pytanie o konkretny tytuł? Napisz do nas: sklep@helion.pl
Proszę wybrać ocenę!
Proszę wpisać opinię!
Książka drukowana
Proszę czekać...
Oceny i opinie klientów: Market Research and Analysis. Mastering Market Research: Advanced Methods, Design, and Data Analysis Mercury Learning and Information, Marcus Goncalves (0)
Weryfikacja opinii następuję na podstawie historii zamówień na koncie Użytkownika umieszczającego opinię. Użytkownik mógł otrzymać punkty za opublikowanie opinii uprawniające do uzyskania rabatu w ramach Programu Punktowego.