Matt Wright is a director at Rubicon Red an independent consulting firm helping customer’s enable enterprise agility and operational excellence through the adoption of emerging technologies such as Service-Oriented Architecture (SOA), Business Process Management (BPM) and Cloud Computing.With over 20 years experience in building enterprise scale distributed systems, Matt first became involved with SOA shortly after the initial submission of SOAP 1.1 to the W3C in 2000, and has worked with some of the early adopters of BPEL since its initial release in 2002. Since then, he has been engaged in some of the earliest SOA-based implementations across EMEA and APAC.Prior to Rubicon Red Matt held various senior roles within Oracle, most recently as Director of Product Management for Oracle Fusion Middleware in APAC, where he was responsible for working with organizations to educate and enable them in realizing the full business benefits of SOA in solving complex business problems. As a recognized authority on SOA, Matt is a regular speaker and instructor at private and public events. He also enjoys writing and publishes his own blog (http://blog.rubiconred.com). Matt holds a B.Sc. (Eng) in Computer Science from Imperial College, University of London. He has worked on Oracle SOA Suite Developer's Guide, Packt Publishing and Oracle SOA Suite 11g R1 Developer's Guide, Packt Publishing.